Session Overview

Intermediate Business and Strategy
Session Description: 

Generate more online donations by optimizing your Drupal site for fundraising. Give your organisation the very best opportunity to generate online donations by following fundraising best practices with your Drupal site. We'll cover:
* The Donation process
* The User experience
* Personalize the ask
* Social Media
* Thermometers and the like
* A/B Testing
* SEO
* Track and Report

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